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DigitalNOW is an original business and technology podcast by Logic20/20. In each episode, host Matt Trouville interviews a new expert to learn about industry trends, fascinating new tech, shifting customer expectations, and the steps every business can take to stay ahead.
Episodes
Thursday Feb 18, 2021
Thursday Feb 18, 2021
Matt sits down with Digital Marketing guru, Director Eric Nelson, to discuss Digital Transformation in the marketing space.
Eric discusses what he's seeing in the market right now, the interactive relationship between organization and consumer, personalization and targeting, and data governance. Also, have you ever talked with your friend about a product and then seen it in an Instagram ad two seconds later? Eric teaches Matt why marketing can sometimes come off as creepy and how to avoid it.
Don't miss episode 3!
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